Builds Lasting Relationships with AI Retailer Loyalty Program

Studies show that strong retailer-brand trust can improve repeat purchase rates by up to 30%. This is exactly where FieldAssist FlickPoints, a Loyalty Software powered by FAi, makes a true difference by transforming engagement into growth. With real-time rewards, frictionless redemption, and measurable ROI, brands turn every order into loyalty while owning retailer relationships directly.

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What Business Benefits Does a Retailer Loyalty Program Deliver?

FieldAssist FlickPoints Loyalty Program delivers measurable growth by transforming transactions into transparent, rewarding experiences. FMCG brands reduce churn, strengthen trust, and grow their share-of-wallet sustainably. Another advantage of retailer loyalty program are:

Stronger Participation

Achieve higher retailer participation with easy onboarding and rewarding experiences that encourage consistent program use.

More Repeat Orders

With FA Flickpoint, one can drive repeat purchases by offering continuous incentives that motivate retailers to reorder frequently.

Higher Engagement

Boost retailer engagement by 22% via gamified interactions and seamless redemption experiences.

Lower Churn

Cut retailer attrition by building stronger trust through transparent rewards, consistent recognition, and lasting brand relationships.

Positive Brand Influence

Strengthen influence at the shelf by deepening retailer relationships and shaping purchase decisions through loyalty rewards.

Measurable ROI

Track real-time ROI with dashboards linking loyalty participation directly to increased sales, retention, and profitability.

Stronger Participation

Achieve higher retailer participation with easy onboarding and rewarding experiences that encourage consistent program use.

More Repeat Orders

With FA Flickpoint, one can drive repeat purchases by offering continuous incentives that motivate retailers to reorder frequently.

Higher Engagement

Boost retailer engagement by 22% via gamified interactions and seamless redemption experiences.

Lower Churn

Cut retailer attrition by building stronger trust through transparent rewards, consistent recognition, and lasting brand relationships.

Positive Brand Influence

Strengthen influence at the shelf by deepening retailer relationships and shaping purchase decisions through loyalty rewards.

Measurable ROI

Track real-time ROI with dashboards linking loyalty participation directly to increased sales, retention, and profitability.

What Features Set Modern Retailer Loyalty Programs Apart?

Real Time Points Visibility

Retailers can track earned, redeemed, and pending points in real time.

ROI and history remain completely transparent.

Full control of loyalty data stays with the brand.

Participation rises as retailers can see instant value.

Instant, Flexible Redemption

Redeem points via wallets, gift cards, or marketplaces instantly.

Frictionless claims eliminate paperwork or waiting time.

Options adapt to different retailer preferences.

Rewards feel fast, fair, and motivating.

Seamless Integration & Data Capturing

Deploy loyalty programs rapidly with native connectivity to SFA, DMS, and Retailer App.

All retailer, rep, & distributor activities flow into one connected data layer.

Create brand-owned loyalty program for GTM planning & compliance.

Ensure scalability, real-time insights, and clean audit-ready records without IT complexity.

Gamified Engagement Nudges

Milestone alerts motivate retailers to order more frequently.

Leaderboards and progress trackers drive healthy competition.

Encourages higher share-of-wallet sustainably.

Keeps engagement alive between purchase cycles.

Make Your Loyalty Programs Smarter with FA Suites

Strengthen loyalty, improve engagement, and drive repeat sales by connecting FA FlickPoint with other FieldAssist solutions. Together, they help brands turn transactional schemes into meaningful, data-driven relationships.

eB2B Retailer App

Let's retailers view reward points, redeem offers, and participate in promotions, driving direct engagement and trust.
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SFA

Empowers on-ground reps to onboard retailers, validate redemptions, and track engagement directly within their workflow.
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DMS

Measures loyalty effectiveness with DMS insights on repeat orders, redemption trends, and purchase behavior analytics.
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Agentic AI that reasons, acts, and resolves

Experience the difference when AI takes ownership of outcomes, delivering bird’s-eye market clarity for sharper execution.

Integrates with all your favorite sales and distribution tools

Whether managing 100 or 1000 reps, FieldAssist integrates perfectly across your sales stack to eliminate leakages, expand outlet reach, and drive data-backed fulfillment.

Make Every Outlet Count For Growth with FieldAssist

The future belongs to brands that move faster, think smarter, and execute with absolute clarity.

Schedule Your Demo today!

Real Stories.
Real Transformation.

From digitizing distribution to optimizing market expansion, learn it all here.

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It's been great working with FieldAssist on our Modern Trade vertical in India. Their solutions helped us grow our top line by 6%. We're excited to take this partnership global and amplify our impact.

Read Adani Case Study ->
Kajal Bhaumik
Sr. Sales Automation Manager, Nivea

Partnering with FieldAssist has helped us bring greater discipline and agility into our sales and distribution network. By simplifying execution, we were able to reach more markets and serve retailers better consistently.

Read Adani Case Study ->
Jignesh Yagnik
GM-IT, AWL

We are delighted with FieldAssist’s service, which played a crucial role in our project’s swift, successful launch. A huge shout-out to the entire team of FieldAssist for their unwavering support.

Read Pearl Dairy Case Study ->
Rohit Rajasekharan
CTA and Executive Committee Member Pearl Dairy

What I can say in all honesty is that FieldAssist engaged us the most; the one that truly listened. They really came in as a partner that helped us co-create.

Read Mars Petcare Case Study ->
Jhonny Racoma
General Manager, Mars Petcare

We made a significant improvement with technologies that perfectly address our pain points. We are glad that we decided to go with FieldAssist as our strategic technology partner.

Read SAR Case Study ->
Abhishek Pandey
Senior General Manager, SAR

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Give your Retailers a Reason to Come Back

Experience how Flickpoint by FieldAssist helps you earn trust, deepen engagement, and drive sustainable growth.

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Frequently Asked Questions

A retailer loyalty program is a structured initiative where FMCG companies reward retailers for their continued purchases, sales efforts, and engagement. Unlike traditional consumer-focused loyalty programs, retailer programs are designed to strengthen the brand–retailer relationship.

With the FieldAssist FlickPoints Loyalty Program, every order and interaction translates into measurable points, rewards, and engagement milestones. This ensures retailers feel recognized for their role in influencing FMCG purchase decisions, while brands gain more control over retailer trust and long-term partnerships.

FMCG brands use retailer loyalty software to design, run, and track reward programs at scale. With FlickPoints, brands can:

  • Configure points, tiers, or milestone-based incentives.
  • Drive engagement with gamified nudges and leaderboards.
  • Provide instant redemption through wallets, vouchers, or bank transfers.
  • Integrate loyalty seamlessly with SFA, DMS, and ERP.

This approach transforms passive reward schemes into an active growth strategy, motivating retailers to reorder consistently and strengthening brand visibility in competitive markets.

Yes. FA FlickPoints is built as a plug-and-play solution that integrates with existing systems like SFA, DMS, and ERP. This means brands can integrate loyalty program directly into sales distribution and ERP system without complex IT needs

Retailer loyalty programs create measurable business impact by improving participation, engagement, and order frequency. With FlickPoints, FMCG brands have seen:

  • Higher retailer participation
  • Increase in repeat orders
  • Stronger retailer engagement

Yes. FieldAssist’s FlickPoints loyalty program can be embedded directly into the Retailer App, and can work offline. All activities automatically sync with the central system once connectivity is restored. This ensures loyalty engagement continues seamlessly, keeping rural retailers motivated and included.