Multi-channel Solution Deployed

General Trade 

Equipped them with visibility of field activities like sales team daily productivity, SKU wise order history, Beat Coverage, Team, etc., and Analysis Reports on Product Performance, Market Trends, etc. through FA Analytics App. 

Modern Trade

With a focus on Product Assortment and Must Sell SKUs, we helped them enhance their Range Selling by leveraging the data points captured in the Analytics application

HoReCa

With in-app customized Surveys for Product Demos, we ensured that technology should be adopted and leveraged to its full potential by their team from the very first day.

Maximizing Operational Excellence, Achieving Impactful Results

With insights from FA Analytics, Veeba was able to figure out the optimal acquisition strategy and successfully acquired, retained, and expanded SKU range in both its HoReCa and Retail store base. 

With enhanced productivity of their sales team and tour plan implementation, they continue to expand their reach to more consumers nationwide and boost their overall revenue.

1. 5 fold increase in average calls/visits per day. 
2. 80% Increase in Sales Team Productivity 
3. 20% Increase in Sales due to effective shelf space planning

With insights from FA Analytics, Veeba created an optimal acquisition strategy that helped them acquire, retain and expand SKU range in both its Retail stores and HoReCa outlets.