Launched in 2016 as India’s first crafted zero-alcohol beer brand, Coolberg aims at Millennials and teetotallers to offer a category-busting portfolio of drinks that are modern, trendy, and aspirational. Coolberg’s variety of premium zero-alcohol and alternate beverages brings its customers a pleasant respite with palate-teasing flavors and premium branding.
To offer a sensational drinking experience with an array of zero-alcohol beverages to diverse customers all across the country.
FA adoption went live within 15 days with intense virtual training, 24/7 access to videos for information about products and SKUs, primary and secondary schemes, etc.
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