FMCG Insights
Who Wins the Swayamvar? Primary Sales or Secondary Sales?
Let me start by saying that for all CPG companies, all ‘sales’ are important because they are part of the same supply chain till they
Let me start by saying that for all CPG companies, all ‘sales’ are important because they are part of the same supply chain till they
Does it take you 3 whole days to respond to market feedback about a new product, or to respond to aggressive competitor activity? Does it
Well, let’s imagine you are in the business of supplying fresh fruit juices. They’re pretty perishable things, and I don’t know if you’ve ever experienced
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