Revolutionize CPG with FAi: Where Vision Meets Action. Know More

In Africa, your supply chain needs more than just technology

You need a trusted partner – with expertise in traditional retail who understands your market

FieldAssist is already the preferred partner for multiple brands across Africa. Help us help you too.

Sales & Distribution Software Bangalore

Unable to take real-time decisions because of delayed data?

With smart automation, get real-time visibility of on-the-ground performance to enable data-powered decisions.

The FA App gives you an impactful market presence, excites your team, and helps you deploy your sales strategy, effortlessly!

Sales & Distribution Software Bangalore
Distributors-icon

$13.6 B

Gross Merchandise Value (GMV)

75 lakh

Outlets

600+

Customers

12+

Countries

World’s 5th largest destination in retail space
India, Decoded

Snapshot of Retail Industry 2023

India’s retail sector is worth $836 billion in FY 2022

81.5% contribution from traditional retail (Kirana) & 12% from organized brick-and-mortar retail (Modern Trade) of the overall retail market

Top 3 Contributors

65% from FMCG

10% from Apparel & footwear constitutes 

9% from Consumer Electronics

Projections

Retail sector in India is expected to reach a whopping US$ 2 trillion in value by 2032

The total revenue of the FMCG market is expected to grow at a CAGR of 27.9% from 2021 to 2027, reaching nearly US$ 615.87 billion

How can you be a part of this growth journey?

With next gen automation solutions with FA

Snapshot of Retail Industry 2023

India’s retail sector is worth $836 billion in FY 2022

81.5% contribution from traditional retail (Kirana) & 12% from organized brick-and-mortar retail (Modern Trade) of the overall retail market

Top 3 Contributors

65% from FMCG

10% from Apparel & footwear constitutes 

9% from Consumer Electronics

Projections

Retail sector in India is expected to reach a whopping US$ 2 trillion in value by 2032

The total revenue of the FMCG market is expected to grow at a CAGR of 27.9% from 2021 to 2027, reaching nearly US$ 615.87 billion

How can you be a part of this growth journey?

With next gen automation solutions with FA

Why FieldAssist?

Local, trusted expertise

Complete mobile support

India market leadership

Superior, proven technology

Transform Your Business with Sales Automation and Distribution Management.

FA App

Authenticated Field Visits with smart geo-fencing & live beat coverage

Tour planning with clearly defined territories

Intuitive order booking in fewer steps

Immediate scheme activation within the app

Automated TA & DA claims management

Digital daily sales reports with real-time insights

FA App

Authenticated Field Visits with smart geo-fencing & live beat coverage

Tour planning with clearly defined territories

Intuitive order booking in fewer steps

Immediate scheme activation within the app

Automated TA & DA claims management

Digital daily sales reports with real-time insights

Analytics

Get personalized & real-time dashboards on your fingertips

Turn Excel Reports Into Visual Insights with Quick viz

Manager’s approval on PJP or Beat change on the go

Set alerts for sales coverage and beat coverage targets

Analytics

Get personalized & real-time dashboards on your fingertips

Turn Excel Reports Into Visual Insights with Quick viz

Manager’s approval on PJP or Beat change on the go

Set alerts for sales coverage and beat coverage targets

Beat – O – Meter

Stronger Beat Plan for sales territory management

Effective beat optimization by identifying Active and Dormant stores/outlets, real-time

Smart tracking of MTD visits and MTD outlet-wise sales

Beat O Meter South India
Beat O Meter South India

Beat – O – Meter

Stronger Beat Plan for sales territory management

Effective beat optimization by identifying Active and Dormant stores/outlets, real-time

Smart tracking of MTD visits and MTD outlet-wise sales

Distributor Management System

Inventory management with real-time aging of stock

Integrated secondary orders with retail channel-specific prices and schemes

Quick claim management with system-generated claims

Custom reports & analytics for schemes and execution

Integrated purchase orders

Seamless ERP Integration

Distributor Management System

Inventory management with real-time aging of stock

Integrated secondary orders with retail channel-specific prices and schemes

Quick claim management with system-generated claims

Custom reports & analytics for schemes and execution

Seamless ERP Integration

ModMart

Validate Store-Visits by Selfie-based Attendance

Ensure designated SKUs with stock out alerts

Track Planogram Compliance & Share of Shelf

Track & Implement customized campaigns including tailored assortments

Image recognition

Analytics on the go with Visual charts

ModMart

Validate Store-Visits by Selfie-based Attendance

Ensure designated SKUs with stock out alerts

Track Planogram Compliance & Share of Shelf

Track & Implement customized campaigns including  tailored assortments

Image recognition technology

Analytics on the go with Visual charts

FA App

Authenticated Field Visits with smart geo-fencing & live beat coverage

Tour planning with clearly defined territories

Intuitive order booking in fewer steps

Immediate scheme activation within the app

Automated TA & DA claims management

Digital daily sales reports with real-time insights

FA App

Authenticated Field Visits with smart geo-fencing & live beat coverage

Tour planning with clearly defined territories

Intuitive order booking in fewer steps

Immediate scheme activation within the app

Automated TA & DA claims management

Digital daily sales reports with real-time insights

Analytics

Get personalized & real-time dashboards on your fingertips

Turn Excel Reports Into Visual Insights with Quick viz

Manager’s approval on PJP or Beat change on the go

Set alerts for sales coverage and beat coverage targets

Analytics

Get personalized & real-time dashboards on your fingertips

Turn Excel Reports Into Visual Insights with Quick viz

Manager’s approval on PJP or Beat change on the go

Set alerts for sales coverage and beat coverage targets

Beat – O – Meter

Stronger Beat Plan for sales territory management

Effective beat optimization by identifying Active and Dormant stores/outlets, real-time

Smart tracking of MTD visits and MTD outlet-wise sales

Beat O Meter South India
Beat O Meter South India

Beat – O – Meter

Stronger Beat Plan for sales territory management

Effective beat optimization by identifying Active and Dormant stores/outlets, real-time

Smart tracking of MTD visits and MTD outlet-wise sales

Distributor Management System

Inventory management with real-time aging of stock

Integrated secondary orders with retail channel-specific prices and schemes

Quick claim management with system-generated claims

Custom reports & analytics for schemes and execution

Integrated purchase orders

Seamless ERP Integration

Distributor Management System

Inventory management with real-time aging of stock

Integrated secondary orders with retail channel-specific prices and schemes

Quick claim management with system-generated claims

Custom reports & analytics for schemes and execution

Seamless ERP Integration

ModMart

Validate Store-Visits by Selfie-based Attendance

Ensure designated SKUs with stock out alerts

Track Planogram Compliance & Share of Shelf

Track & Implement customized campaigns including tailored assortments

Image recognition

Analytics on the go with Visual charts

ModMart

Validate Store-Visits by Selfie-based Attendance

Ensure designated SKUs with stock out alerts

Track Planogram Compliance & Share of Shelf

Track & Implement customized campaigns including  tailored assortments

Image recognition technology

Analytics on the go with Visual charts

FA App

Authenticated Field Visits with smart geo-fencing & live beat coverage

Tour planning with clearly defined territories

Intuitive order booking in fewer steps

Immediate scheme activation within the app

Automated TA & DA claims management

Digital daily sales reports with real-time insights

FA App

Authenticated Field Visits with smart geo-fencing & live beat coverage

Tour planning with clearly defined territories

Intuitive order booking in fewer steps

Immediate scheme activation within the app

Automated TA & DA claims management

Digital daily sales reports with real-time insights

Analytics

Get personalized & real-time dashboards on your fingertips

Turn Excel Reports Into Visual Insights with Quick viz

Manager’s approval on PJP or Beat change on the go

Set alerts for sales coverage and beat coverage targets

Analytics

Get personalized & real-time dashboards on your fingertips

Turn Excel Reports Into Visual Insights with Quick viz

Manager’s approval on PJP or Beat change on the go

Set alerts for sales coverage and beat coverage targets

Beat – O – Meter

Stronger Beat Plan for sales territory management

Effective beat optimization by identifying Active and Dormant stores/outlets, real-time

Smart tracking of MTD visits and MTD outlet-wise sales

Beat O Meter South India
Beat O Meter South India

Beat – O – Meter

Stronger Beat Plan for sales territory management

Effective beat optimization by identifying Active and Dormant stores/outlets, real-time

Smart tracking of MTD visits and MTD outlet-wise sales

Distributor Management System

Inventory management with real-time aging of stock

Integrated secondary orders with retail channel-specific prices and schemes

Quick claim management with system-generated claims

Custom reports & analytics for schemes and execution

Integrated purchase orders

Seamless ERP Integration

Distributor Management System

Inventory management with real-time aging of stock

Integrated secondary orders with retail channel-specific prices and schemes

Quick claim management with system-generated claims

Custom reports & analytics for schemes and execution

Seamless ERP Integration

ModMart

Validate Store-Visits by Selfie-based Attendance

Ensure designated SKUs with stock out alerts

Track Planogram Compliance & Share of Shelf

Track & Implement customized campaigns including tailored assortments

Image recognition

Analytics on the go with Visual charts

ModMart

Validate Store-Visits by Selfie-based Attendance

Ensure designated SKUs with stock out alerts

Track Planogram Compliance & Share of Shelf

Track & Implement customized campaigns including  tailored assortments

Image recognition technology

Analytics on the go with Visual charts

Seamless Integration and High-end Security

Integration

Trusted by leading brands in Africa

Trusted by Leaders, Innovators, Doers

Africa-friendly Technology

FieldAssist is tailored to suit every environment, regardless of its location in the tech adoption curve. The automation provided by FieldAssist is virtually independent of the technology adoption stage of the market. It is precisely attuned for the diverse Africa tech landscape. 

On-Field Visibility

Decision makers do not often have real-time and last-mile visibility over sales and distribution. FieldAssist provides you with a 360 degree view of where your products are going – when they are going.

Mobile support at your fingertips

We understand the importance of receiving real-time data, and our comprehensive mobile support allows your sales and distributor staff to share updates with you on the go and on the field, wherever they are, from the palm of their hands, literally.

Offline Capabilities

FieldAssist is fully flexible and adaptable to markets with diverse levels of tech penetration and internet connectivity. With FieldAssist DMS and SFA, you can ensure that the mere lack of a few bars of mobile signal will not hinder the process of supply chain automation. 

Extreme user friendliness

FieldAssist’s technology requires little to no user training or change management. Screens and workflows are self-explanatory, and can be easily used by anyone regardless of prior tech familiarity. Of course the FieldAssist expert team is always available for any hands-on assistance. 

Future readiness

FieldAssist is ready and armed with all latest technologies such as Machine Learning, AI-based predictive intelligence, image recognition, advanced data analytics, and more. Being ready for the future not only helps you navigate the challenges of evolving market trends, but also offers a competitive edge.