Running a consumer business is like

Racing Through
a Maze of

New competition is rising!

In the last 5 years,


new brands
have launched.

$1.6 Bn

brands raised

Source: LiveMint

Fight for retail shelves is aggravating

Only 20% SKUs

launched every month get sufficient distribution.

Source: McKinsey

Product launches are failing

Nearly 8 out of 10 new product launches fail in the business.

Source: Nielsen

Brands that adapt will win big

Others will risk getting left behind

So, how do you win big & become a great brand ?

Let's Explore