In the last couple of months, the FMCG industry has bounced back to face the 2nd half of 2021 with renewed vigor. India saw new
A McKinsey & Company article declares that “ Unlocking sales-force productivity is one of the surest ways to make a breakthrough on revenue growth, but
When we introduced our SFA products to the FMCG Industry, its initial perception of automation and taking everything digital was different. The first baby steps
Let me take a moment to appreciate my clients. Trust me, as a Customer Success Lead, I breathe, sleep and dream of what my customers
I just could not sleep that night. Tossing and turning over and over again, I could only see that hamper flashing in front of my
Know how Indian SMBs are using automation to increase the market reach: From being a land of a thousand villages and as many farmers, India
The CPG (consumer packaged goods) industry in India is currently at a crucial turning point. Already the 4th largest sector in India, the FMCG industry
At present, the Indian FMCG industry is embracing technology like never before with betting big on the power of emerging technology like mobile analytics, cloud,
Sales Beat Optimization To Understand Sales Beat Optimization, Let’s imagine this. A crowded, bustling city, narrow streets, vendors, and shop owners calling out from each
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