Africa – The Rise of the Lions With the consumer expenditure expectations to cross $2 trillion by 2025, Africa now ranks among the fastest-growing consumer
Every Salesperson looks for SFA Solution, as Salespeople are an amazing tribe, instinctively driven by a sharp desire to compete and win. They are naturally
In the last couple of months, the FMCG industry has bounced back to face the 2nd half of 2021 with renewed vigor. India saw new
In a freewheeling discussion with the students and faculty of SOIL Institute, our CEO, Paramdeep Singh spoke about how FieldAssist was a pioneer in Sales
A McKinsey & Company article declares that “ Unlocking sales-force productivity is one of the surest ways to make a breakthrough on revenue growth, but
When we introduced our SFA products to the FMCG Industry, its initial perception of automation and taking everything digital was different. The first baby steps
From brushing our teeth in the morning to sanitizing our home environment to making our favourite dishes for dinner, we are constantly surrounded by an
I just could not sleep that night. Tossing and turning over and over again, I could only see that hamper flashing in front of my
The Union Budget tabled by the Hon’ble Finance Minister of India earned a lot of appreciation from the major sectors across the nation for its
The CPG (consumer packaged goods) industry in India is currently at a crucial turning point. Already the 4th largest sector in India, the FMCG industry
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